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Side Quests and Sound Checks: Jay Choe’s Unconventional Path Through K-Pop

Jay Choe describes his career as “a long chain of side quests,” a phrase that perfectly encapsulates his journey through the K-pop industry. From starting as a concert staffer in 2009 to navigating the complexities of international artist debuts, Jay has worn many hats. We sat down with him to Read more…

By Jeanne Sharp, 10 months2025/05/17 ago
Smiley Female Teacher Showing Heart Sign Students Online Class
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The Power of K-Pop Fancalls: How Fan-Artist Interactions Foster Fan Loyalty

K-Pop fans worldwide now have unprecedented opportunities to meet their idols through the magic of technology, strengthening their connection to their favorite artists and making cherished memories at the same time. Recently, I talked to a few fans and asked them to share with me their most memorable fancall moments.

By Jeanne Sharp, 1 year2025/01/23 ago
Bigocean flowmv
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From ‘Glow’ to Global: Big Ocean’s Breakout Year in Review

2024 was an epic year for Big Ocean, the first K-pop idols with hearing disabilities. The trio – rapper Lee Chanyeon, vocalist Park Hyunjin, and dancer Kim Jiseok — didn’t just debut; they redefined what it means to break barriers in the music industry. Let’s take a closer look at the music, achievements, and inspiring moments that made their debut year unforgettable.

By Jeanne Sharp, 1 year2025/01/03 ago

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